Bharti Airtel acquires strategic stake in Juggernaut Books

Those who have followed my ramblings elsewhere over the years will know I view India as one of the most exciting book markets on the planet, and will also know how enthusiastically I greeted the launch of the digital publisher Juggernaut last year. Juggernaut has since seen just shy of one million downloads and with Read More …

Walking book fairs and books on wheels – India’s trad-publishers party like its 2009

Penguin Random House has been in India thirty years, and is marking the event by again partnering its Penguin on Wheels wagon with Walking Book Fairs, touring the country to offer discounted books to eager readers. First launched in May 2016 Penguin on Wheels was the first such initiative by a major publisher in India. Neha Punj, Read More …

Parag ensures India’s children’s books are not just for English-speakers

Since Tata Trusts launched Parag in 2005, some twenty million children have benefited from this far-sighted initiative to make children’s books available in India’s myriad local languages. Inevitably in any former colony the colonial language is often the second language, at best, of the indigenous population, while the colonial language dominates commerce, business and, of Read More …